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Writing a good description

Article:
Writing a good description

Answer:
Having a good description can be the difference between making the sale or not making the sale.

It's important to try and put yourself in the position of the kind of person you're trying to attract to your ad and ask yourself what information you'd like to see in the ad if you were the person looking to buy.

Short ads with little information rarely perform well while the most successful ads are the ones that include lots of information and descriptions and clear photo's which answer people's questions before they ask them.

It's important to include as much information as possible and include details such as shipping terms, costs, your returns policy if you have one, the total cost, when the buyer can expect to receive the item, if you provide tracking information etc.

Generally speaking, the more information the better as this helps the buyer make an informed decision without having to contact you for clarification on anything that you may have overlooked when creating your ad.

Related Link: How to sell on Translation Classifieds

Related Resource: Instant Advertising (Instant Success) We all know that good advertising works. That much is beyond doubt. But what most business owners don't know is how to write great ads that sell.

In this updated best seller, you'll get the inside track on how to convert your advertising dollar into the most sought after business commodity - income.

Learn how to write killer headlines that will instantly grab your prospect's attention. Understand what you must include in your copy and what you must avoid. Discover the power of the call to action and how to use it to great effect. And read all there is to know about the place of creative flair within the borders of the display ad.

This book dispels some of the common myths about advertising and is sure to help you avoid some of the most common mistakes amateur copywriters - and some of the professionals - make day in and day out as they sit and wait for the phone, and their cash registers, to begin ringing and why they seldom do.

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Web Copy That Sells: The Revolutionary Formula for Creating Killer Copy Every Time - Whether you're a website owner, a Webmaster, an Internet Marketer, a marketing executive, a Writer or Copywriter, this article will literally revolutionize your career, your business and your pocketbook.

Learn the curious buying habits of the Internet buying public and use them to your advantage to sell any product or service on the Web effectively.

Also ...

  • learn why writing web copy is distinctly different from writing sales copy for the offline (brick-and-mortar) world -- why 99.9% of websites are missing the mark -- and how it's costing them the customers, sales and profits they ought to have;
  • find out how to mathematically calculate the selling ability of your website, and then easily maximize your website's selling quotient so that you can convert more clicks into sales;
  • learn how to use psychological secrets without detection to get your online prospects to comply with your commands, that is -- buy, subscribe, agree or do anything you ask them to; and
  • discover why some websites get truckloads of sales while others barely make enough to cover their expenses. (You need to know this so that you can avoid settling for a meager Web income.)

If you have a website, or if you do any kind of marketing on the Internet, you must read this book. Maria Veloso has created the definitive guide to using the power of words to sell any product or service on the Web.

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